E-commerce and retail shops
3 steps to an effective online marketing strategy
E-commerce marketing services are different from other niches significantly because they contain unique challenges that also offer great opportunities. These services should include three complex steps to ensure the best results. These include:
- Attracting potential customers to the online storeSearch Engine OptimizationPay per click campaignsPR activities
- Transforming visitors into customersDetailed web analyticsConversion rate optimization
- Retention of current clientsEmail Marketing CampaignsSocial media campaigns
When it comes to e-commerce sites, sales are the most important thing that matter in improving your profit margin and ROI. Your site is the main sales tool and one of the best ways to find your customers is to build a strong online reputation.
To fully utilize the potential of your site, do not stay stuck on separate channels, such as SEO or PPC. Diversify your traffic channels and apply multi-channel marketing strategy to get maximum results.
Services suitable for your ecommerce shop
We ensure that all marketing initiatives have the desired results. Using conversion rate optimization strategies we will increase sales and generate more leads on the same amount of traffic. We improve the user experience of the site and test many variations to get the optimal version.
We optimize your website for search engines in order to increase your chances of reaching the most suitable customers, using onsite SEO optimization, content marketing and a versatile mix of PR plus linkbuilding.
We help you attract relevant traffic through PPC campaigns using Google Adwords, Google Display Network, Facebook, YouTube, Twitter, etc. We’ll help you set your goals and optimize your ads correctly.
We will help you reach thousands of potential customers by improving your business presence on social networking sites. We will improve your business presence by communicating with your current clients through different campaigns on Facebook, Twitter, Instagram, etc.
We will give your site a unique and highly optimized design to ease the use and increase sales. We will help you improve the user experience of your site and make your users fall in love with it, so they will return with the same pleasure each time.
We will help you set up email marketing campaigns for your clients. We will increase sales with recurring strategies, discount campaigns, emails for abandonment and on-board campaigns for newcomers.